Receiving the awards on behalf of CDC were Vice President for Business Development and Business Enhancement Group (BDBEG) Atty. Noelle Mina Meneses and the Tourism Promotions Division team, led by Manager Elenita Lorenzo. (CDC Photos)
CLARK FREEPORT – For the second time, Clark has been named the top tourist destination, showcasing its consistent appeal and excellence in tourism.
In addition to this honor, CDC received multiple accolades at the Department of Tourism-Region 3’s Tourism Recognition for Enterprises and Stakeholders (TRES) Awards Night held at Hilltop Filinvest Mimosa+ on February 26. CDC was awarded the title of Filipino Brand of Service Excellence advocate.
Furthermore, CDC secured titles in various categories, including Most Creative Tourism Marketing Collateral – Social Media in the Province and Freeport Zone Category, and Most Creative Tourism Marketing Collateral – Printed (Brochure) in the Province and Freeport Zone Category.
Representing CDC President and CEO Atty. Agnes VST Devanadera, Vice President for Business Development and Business Enhancement Group (BDBEG) Atty. Noelle Mina Meneses and Tourism Promotions Manager Elenita Lorenzo received the said awards.
Clark Freeport’s tourism sector has seen growth over the past three years. Visitor arrivals increased from 30 million in 2022 to 32.5 million in 2023, and further surged to 34.8 million in 2024. This includes 1.37 million overnight tourists, 1.44 million same-day visitors, and 1.21 million airport arrivals.
Shopping malls in Clark attracted 30.78 million visitors, contributing to a robust domestic and international tourism presence.
Tourists spent an estimated ₱28.70 billion in 2024, based on an average daily expenditure (ADE) of ₱9,147.58 and an average length of stay (ALOS) of 2.3 nights. Major hotels in Clark maintained an average occupancy rate of 77.92%, indicating strong demand for accommodation.
In the Meetings, Incentives, Conferences, and Exhibitions (M.I.C.E.) sector, Clark hosted 2,540 events with 364,000 attendees. Additionally, 138 major events attracted 444,000 attendees, highlighting Clark’s prominence as a key M.I.C.E. destination.
