Celebrations today are personal, spontaneous, and beautifully curated. From barkada birthdays and first dates to family reunions and small wins at work, shoppers are redefining what deserves a toast. At SM City Marilao, SM City Baliwag, and SM Center Pulilan, everything you need to make those moments bespoke lives under one roof, making it the true Home of Everyday Celebrations.
At SM City Marilao and SM City Baliwag, thoughtful details come first. Sense of Scents turns fragrance into a meaningful gift, offering premium blends that capture relaxation, joy, and confidence in a bottle. Meanwhile, All About Baking empowers hosts to create Pinterest-worthy dessert tables with its wide range of baking tools, ingredients, and stylish packaging.
Additionally, SM City Marilao offers gifting finds with The Fat Bunny Club that cater to adorable patches, customizable bag tags, pouches, keychains, and more, ideal as keepsakes for graduations, anniversaries, and personal milestones.
To complete every gathering, cakes, of course, remain at the heart of every occasion. Conti’s and Mary Grace offer bespoke cakes with hand-piped dedications and elegant designs that suit intimate gatherings and milestone moments alike. Available across SM City Marilao, SM City Baliwag, and SM Center Pulilan, these cakes make spontaneous celebrations easy and fun.
At SM, everything needed to mount a heartfelt gathering lives under one roof. From customized scents and creative essentials to handcrafted gifts and celebration cakes, everyday moments find their perfect setting at SM, your most loved mall and the place where every celebration begins.
